An Introduction to PR Campaigns (Part 2)
A PR campaign may be defined as a military operation designed to achieve a specific objective. Similarly, in the world of public relations, a PR campaign is an excellent way for businesses and organizations of all sizes and sectors to diversify their efforts and attempts at promotion and advertising. Campaign designers perform a situational analysis… (0 comment)

An Introduction to PR Campaigns
 PR campaigns can be defined as purposive attempts to inform or influence behaviors in large audiences within a specified time period using an organized set of communication activities and featuring an array of mediated messages via multiple channels generally for the benefit of individuals and society. Today, we will discuss the critical steps involved in… (0 comment)