Top 3 Social Media Marketing Trend
Here we go again. Social network managers are blinking and poking their heads out from behind their screens to take the temperature off the field. We’ve got strategies to plan and only one question burning in our minds: what social networking trends will change the game in 2022? Will TikTok be more popular than Instagram?… (2 comments)

Top 5 Things To Know About Marketing
Marketing a business effectively requires a combination of efforts and approaches. Successful implementation of marketing strategies is both an art and a science, mainly because you must tailor each marketing method to your specific business and its needs. While the basic concepts remain the same, effective marketing strategies will allow you to be creative in… (1 comment)

5 Ways To Attract New Clients To Your Online Shop
Creating an online store is now easy and within everyone’s reach. However, you should know that it is not enough to have an online store to succeed before you start. You need to know your target audience’s consumption habits, their preferred communication channels, their motivations, and their obstacles. To attract new clients to your e-commerce,… (1 comment)

What Are the Different Types of Advertising? (Part 2)
I’ve talked about advertising on several occasions. Today, however, we will look at the different types of advertisements that are created to cater to a specific target market. Let us begin with political advertising as an example. Political Advertising Political advertising consists of communications that support or oppose a candidate for nomination or election to a… (0 comment)

What Are the Different Types of Advertising?
On several occasions, I’ve talked about advertising. However, today we are at an interesting part of our course pack. Today, we will explore the types of advertisements which are made which cater to a certain target market. To start off with, let us take retail advertising for starters. Retail Marketing: Retail Management is a very… (0 comment)

An Examination of the Magic Bullet Theory (Part 2)
As you have already discovered in the previous article, the magic bullet theory, also known as the hypodermic needle or direct effects model, has brought a major contribution to the evolution of the communication process in the contemporary society. Today, this theory is still being reviewed by students and communication theorists. Historical Context The magic… (0 comment)