In your 20s, it can be difficult to balance the desire to have fun and enjoy life with the need to save money for the future. Student loans, credit card debt and the pressure to keep up with friends and peers can make it difficult to think about saving for the future. However, establishing good…
Companies are constantly looking for new marketing strategies to get their name out there. To do this, you will need to create a flyer. The flyer is one of the most basic but also one of the most effective techniques to make your business known. Thanks to the flyer, the customer will have access to…
Your website is your home on the Internet and should reflect who you are. A website is a digital space on the Internet that you can use to showcase your products and services and provide information about your company and its employees. It is the first place people will go if they want to know…
Here we go again. Social network managers are blinking and poking their heads out from behind their screens to take the temperature off the field. We’ve got strategies to plan and only one question burning in our minds: what social networking trends will change the game in 2022? Will TikTok be more popular than Instagram?…
Marketing a business effectively requires a combination of efforts and approaches. Successful implementation of marketing strategies is both an art and a science, mainly because you must tailor each marketing method to your specific business and its needs. While the basic concepts remain the same, effective marketing strategies will allow you to be creative in…
Creating an online store is now easy and within everyone’s reach. However, you should know that it is not enough to have an online store to succeed before you start. You need to know your target audience’s consumption habits, their preferred communication channels, their motivations, and their obstacles. To attract new clients to your e-commerce,…
Digital printing is a product of our technologically forward world, and it is something that was rather helpful, especially during the last 2 years when most of us were stuck at home. Most printing companies offer digital printing services these days, and this is because they are able to provide and create high-resolution images which…
I’ve talked about advertising on several occasions. Today, however, we will look at the different types of advertisements that are created to cater to a specific target market. Let us begin with political advertising as an example. Political Advertising Political advertising consists of communications that support or oppose a candidate for nomination or election to a…
On several occasions, I’ve talked about advertising. However, today we are at an interesting part of our course pack. Today, we will explore the types of advertisements which are made which cater to a certain target market. To start off with, let us take retail advertising for starters. Retail Marketing: Retail Management is a very…
As discussed in the second article of the series, the hypodermic syringe model is based on a number of assumptions, many of which have been proven to be incorrect. When assessing the value of this theory in its original context and today, it is critical to be aware of the assumptions. So, let’s take a…
