2020 saw the ushering in of online food ordering as standard practice, due to the global health crisis. For catering businesses, online ordering has taken on crucial importance for their survival. Online ordering gives your customers a convenient way of engaging with your business, improving sales, and enhancing customer experience. This approach accommodates anyone who…
Online shopping has made many people’s lives much easier. Not only can you order things to your door, but you have a world of products at your fingertips. We’re no longer limited to the selection of products available at our nearest stores. As amazing as it is to have all of these options, the market…
Online payment gateways have become quite popular in recent years. Instead of fumbling around with different types of payment processors and platforms, they allow you to take multiple types of payments at once. This not only makes it easier for customers to buy, but it also cuts down the work you need to do as…
To operate a fully functional e-commerce website, you need to be able to accept payments from your customers. After all, your entire business revolves around getting paid. There are tons of different options for accepting payments online. Whether you have an existing e-commerce platform or if you’re starting an e-commerce site from scratch, your payment…
Email marketing, the digital marketing strategy with the highest ROI, is a great fit for most companies who do business online. But a good email marketing strategy depends on having a strong, loyal list. And, in order to get the kind of healthy, evergreen list you need for top results, you need to focus on…
Welcome back to our final article on boosting your e-commerce platform through video marketing. By now you should know why it’s important to use videos in your eCommerce marketing strategy, and what type of videos you can use in different stages of the customer journey. Now, there is just one question left to consider –…
Hello everyone and welcome back to our series on boosting your e-commerce platform through video marketing. In our previous entry, we looked at the reasons why video marketing is such an effective tool to boost sales for budding and established e-commerces. In this article, we’ve teamed with the experts at Linkeo Ltd to determine some…
As a busy e-commerce entrepreneur, your marketing strategy can probably be boiled down to trying to get your brand out there in as many ways as possible. You’re running ads on social media. You’re writing emails. You’re promoting your product store. But you’re still not seeing that big a boost in engagement. Now what? Well,…
The standard username and password combo has been around since the dawn of the internet, and is one that is becoming progressively easier to crack – especially since the number of websites that require passwords to access has grown exponentially and we have a tendency to reuse the same password on all of them (I…
If you want to be successful as a YouTuber, it’s important to know how to build your audience. After all, what’s the point of making videos if no one is there to see them? This post aims to teach you basic steps and savvy hints to develop your audience. So let’s learn how to build…