Blogging is one of the most constructive ways for businesses to connect with their respective audience and build their brand. By providing valuable content, you can position yourself as an expert in your field, increase your visibility online, and drive more traffic to your website. In this article, we’ll explore the benefits of blogging for…
Of the many communication theories associated with mass media, agenda setting remains one of the most relevant ones. However, it is important to note that the agenda setting theory has greatly evolved over the past thirty years since its first conception. In recent years, McCombs has encouraged the convergence of agenda setting theory with several…
Speeches are usually delivered for different audiences on different occasions in various settings, both formal and non-formal. But, no matter the type of context or setting, an audience plays a crucial role in determining the success or failure of a speech. Today, this article focuses on the key elements to grasp the attention of an…
At times, at work, you are required to produce and deliver a presentation, often accompanied by PowerPoint or some other type of visual media. It might sound simple, but mastering this art of presentation is not that easy. This article features the necessary steps that can help you to deliver an effective presentation. What Are…
I’ve already written five articles on the skills required for screenwriting and today, this sixth and last one focuses on another essential element that is required from all screenwriters. The Skills of a Screenwriter Scripting Effective Scenes “You always attack a movie scene as late as you possibly can. You always come into the scene…
“Viewers go to the movies not just to see stories, but to see stories well told. The screenwriter’s job is called story-telling, not story-making.” – Frank Daniel in The Tools of Screenwriting In the previous article, we discovered some of the essential skills of a screenwriter and today, we shall learn more! The Skills of…
