Marketing strategies are constantly evolving as new technologies emerge and consumer preferences change. With so many different options for your marketing campaigns, it can be hard to narrow down your choices. What’s the difference between email vs. text marketing? Should you try one? Both? None of them? To avoid getting confused about the different approaches…
The e-commerce industry is ever-changing, and this year has been no different. Now, more than ever before, merchants are creating and/or improving their e-commerce businesses to meet customers where they are. While it may seem like everything in e-commerce is evolving, this article will look at some of the biggest trends that are most likely…
As COVID-19 restrictions are lifted across the world, many diners are eager to return to their favourite restaurants. However, guest safety is still a top priority and many food operators are turning to reservation software to navigate the tricky business of fully reopening their dining rooms. Reservation software not only gives you a way to…
The current global pandemic has had quite an impact on the way Australian shoppers buy fresh food, which has also led to some exciting new opportunities for all primary producers. According to several experts, deeply ingrained shopping habits are being left on the wayside, and savvy farmers can stand to take advantage. Before the current…
There are many advantages that a local butcher shop has over their larger grocery store competition, but one area where they continue to lag behind is in the marketing sphere. After all, no sane person would choose to forgo the personal service, hand-trimmed meat cut to order if they were given a choice, but the…
