Marketing as we know it now has changed over the last 10 years, and part of this is because of the advent of technology and social media. And there is no sign that this is slowing down any time soon, which is why marketers are constantly adapting to new technologies. Now more than ever, marketers…
Having an online presence is a must nowadays and essential for any business to prosper in this technologically inclined world. We are in 2022, and no matter the size of your business, you have to have a website and be on every social media platform out there to gain more online visibility. When someone searches…
Influencers are an integral part of our society’s structure, which is why more and more businesses are using influencers to promote their business and products. Nowadays, a lot goes into promoting a company, and using influencers is an excellent way to do so. So, without further ado, let’s dive into this blog and learn some…
While the life of an Instagram influencer may look glamorous and easy, there’s a lot more to it than latte art and filtered sunsets. And if there’s one lesson that can be learnt from the dumpster fires that were Fyre Fest or Millie Bobby Brown’s skincare tutorial snafu is that faking-it-till-you-make is pretty much a…
Hi there and welcome back to our on-going series on tips for becoming a YouTube content creator. In the first part of this series, we looked at a few things to consider before starting your channel. In this part, we’ll pick up where we left off, and look at some more important things to consider…
With YouTube’s popularity continuing to grow, so too does the popularity of many of the content creators on the platform. Names like PewDiePie, Mat Pat, Markiplier, Lily Singh, KSI and Logan Paul are mentioned in the same breath as some of the more mainstream celebrities like Beyoncé, Jimmy Fallon and Floyd Mayweather. You’ve probably already…
Social payment is most probably the future of all monetary transactions as we spend an awful amount of time on social medias interacting with friends and keeping up on the latest news (or gossips). We share moments, create memories and keep in touch with friends abroad through the social networks. And it is in those…