Implementing a strategic digital marketing plan is essential to increase your site’s visibility and acquire quality traffic. In this article, you will find a list of 5 tips, which, far from being exhaustive, presents the main steps however to take to impose yourself in your niche and ensure your company or blog is a growing…
Nowadays, many companies are turning to digital advertising. This is a very practical and effective communication strategy, but with the creation of the best ad blocker, “Adblock”, publishers and advertisers have experienced difficulties. However, there are ways and software that can bypass it. So, without further ado, let’s dive into this blog and learn some…
Do you enjoy working with numbers? Working on your own but as part of a team? Is it possible to boost your career? If you answered yes, a job as a payroll administrator might be right for you. Let’s look at what a payroll administrator does before we get into the important characteristics of a…
Unlike the communication models covered in the other articles, no person or group of people conceived or wrote the magic bullet theory. Instead, it refers to the mode of thinking developed and famous during a specific time frame, the 1930s. Many communication theorists quickly discredited this theory, which is today believed by many, at least…
Computer mediated communication refers to any form of communication mediated by computational technology. It is not neutral; it affects the communication process. One of the most important CMC theories is the social presence theory that was discussed preciously and that considers the phenomenon of salience a user feels with others. Today, we’ll learn some new…
We are living at a time when it is becoming increasingly common to utilize technologies to communicate with others instead of relying purely on face-to-face contexts. It is sometimes easier to send an email than meet someone in person to share the message being communicated. This is also the age of technological progress. As new…
PR is part of the management task and is subject to the same disciplines, such as the need to set direction, allocate and manage resources, and most importantly monitor progress. Evaluation has been seen as the measurement of results against objectives. It is also described as the systematic assessment of a PR campaign and its…
One of our previous posts talked about the strengths and limitations of content analysis as a research method. Today, this article devotes more attention to the seven critical phases of building up a content analysis. Identify a Problem The first stage includes identifying a problem. In other words, once you’ve identified a problem, your research…
Much of the communication that takes place in the workplace happens in meetings. Unfortunately, too many of those meetings are unproductive because specific goals are not usually set for the meetings. To help you ensure productivity in your business meetings, this article goes in-depth to explain the planning and conducting phase of such meetings. What…
Communication plays a crucial role in our everyday life. It can be found everywhere in our modern society, from home to the workplace. The Shannon’s communication model is a model of communication developed during the 20th century that provides a framework to understand the whole process of human communication better. So let’s take a look…